LEED is the most widely used standard and rating system for green building. Post Typography redesigned and reorganized USGBC’s LEED marketing literature into a modular system. By separating the collateral into a series of compact, pocket-sized brochures, USGBC and its members were better able to target each packet to its appropriate audience.
The main brochure introduces the basics of LEED and doubles as a pocket folder for the additional cards and pamphlets. This compact, modular system reduced waste and printing costs.
We designed this freestanding kiosk to distribute LEED literature at trade shows and other events.
